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Principles and Practice of Health Promotion
From the Ottawa Charter to the Bangkok Charter
Definition of health promotion
Social determinants of health
Health inequities and inequalities

Health Promotion Capacity Mapping
Overview – health systems framework; systems approach
Tools and processes
Application

Methods of Health Promotion
Education, social marketing, health communication
Legislation, advocacy, policy-based strategies
Social mobilization, community mobilization
Settings approach to health promotion

Leadership Concepts and Skills
Leadership styles
Effective communication and presentation
Relationship building – team building, motivation, affirmations, conflict resolution and negotiation, prejudice reduction/gender issues
Public-private partnership or “strategic alliances”
Problem solving and decision making
Leadership development
Ethics and accountability

Management Concept and Skills
(planning and managing a health promotion program)
Governance
Strategic management
Planning and organizing
Management of change
Financial management
Monitoring and evaluation
Quality improvement tools
Health promotion foundations

Application and Integration: Country Team Project
Some suggested themes:
Health promotion foundations
Transforming health promotion within ministries of health
Building provincial and district health promotion teams
Health promotion capacity mapping